Don’t Call it Strategic Planning if It’s Really Branding
Before Covid-19 exploded, I was contacted earlier this year by a small nonprofit foundation that was interested in engaging me
Before Covid-19 exploded, I was contacted earlier this year by a small nonprofit foundation that was interested in engaging me
A few weeks ago, I reached out to some professors at universities with healthcare architecture and design programs and offered
I’m sure you’ve seen the many creative ways companies are responding to the Covid-19 crisis. Things like making masks and
Within a matter of weeks, our whole world has been turned upside down. Working from home is the new normal
In late January, I thought much of the concern about Covid-19 was exaggerated. After all, far more people in the
Last Saturday, I returned from a 15-day trip to Egypt. While I was gone nothing changed — except everything. And
Doesn’t every nurse deserve a Zen Den? I wrote a post about this a few years ago after I’d stumbled
AARP reports the vast majority of older adults in the U.S. want to age in place by remaining in their
Is having a good patient experience important to healthcare consumers? The answer is overwhelmingly yes, according to the Beryl Institute’s
When it comes to empathy in marketing, no one explains it better than marketing guru Seth Godin. “Empathy is the